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Knowledge to navigate the intersection of church culture, leadership, ministry, and facilities.

Leah Norton

Leah Norton serves as Director of Client Strategy & Partner at Fishhook, an Indianapolis-based communications agency that collaborates with churches. Her best days at Fishhook are partnering with church leaders to help a church or ministry brand and cast vision, build an engaging online presence, connect with guests and others in the community, and clearly communicate so that more people will take next steps to grow in their faith. Leah’s 20-year communications career has included both corporate communications and public relations agency work. She has been helping to grow and lead the team at Fishhook for the past 12 years. An accredited member of the Public Relations Society of America, Leah is a graduate of Anderson University (Anderson, IN). She and her family are active at Northview Church where they helped to launch and serve at Northview’s fifth campus on the northeast side of Indianapolis. They serve each week by helping with set up, guest services, and social media for this location.

Blog Feature

Multisite | Church Culture

How to Communicate the Launch of a New Church, Part 2

By: Leah Norton
March 05, 2018

Many church leaders could write out a list of tasks and priorities for launching a new site. More challenging is having an effective communication plan and solid timeline for sharing the vision, building the team, and creating anticipation that leads up to the launch. What steps are most important to start with? How much time do you need, from start to finish, to build a core group and launch a new site? When is the right time to ask people to make a commitment? What should we be doing to get the word out?

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Blog Feature

Multisite | Church Culture

How to Communicate the Launch of a New Church, Part 1

By: Leah Norton
February 27, 2018

What can we learn about church multisite strategy from the business world? As a communications specialist for churches, I am always looking at what's going on in our culture at large, not just within the church world, to help churches communicate clearly and carry out their mission. What are companies doing? What are stores doing? What are coffee shops doing? We want to learn from them what we can and apply those lessons to our ministries and churches.

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Making Space for Millennials Executive Summary

Making Space for Millennials Executive Summary

Discover the impact Millennials' values, allegiances, and assumptions will have on your church.

Blog Feature

Leadership | Communication

Why You Need a Church Communications Team

By: Leah Norton
September 29, 2017

How can your church—especially if you have multiple locations or plants—grow and develop in the critical ministry area of communications? How can you reach multiple generations of people? How can you connect with new people? How can you help people take next steps to learn more about your church, get involved, and grow in their faith? It takes a dedicated communications leader and a team (of staff and/or volunteers and other support) to intentionally and strategically organize the various communications messages that your church has to share with your congregation and community.

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Blog Feature

Leadership | Communication

The Number One Way to Make Communications a Priority at Your Church

By: Leah Norton
August 31, 2016

Is worship a significant priority in the life of your church? What about the children's ministry? Or the student ministry? Adult discipleship or small groups? I'm sure you said yes to all (or most) of these.

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Culture | Events | Leadership | Managing Facilities

How to Consistently Tell Your Church's Story

By: Leah Norton
September 08, 2015

Last night on the soccer field, my 12-year-old received her first yellow card (a warning call given after aggressive behavior), and she had to leave the field. The call was questionable, but our daughter responded with respect and humility. And she quickly regrouped. I was proud to see her excelling at this life lesson.

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Blog Feature

Leadership | Managing Facilities

3 Ways to Better Communicate Your Church’s Vision

By: Leah Norton
June 18, 2014

Perhaps you know the feeling. You feel like you just preached your best vision sermon...but it fell flat. Your congregation just didn’t get it.

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